Tuesday, November 9, 2010

Olympia Media Group is Featured as a Mid-Size Business Client for a Central Desktop Case Study

Central Desktop is a project collaboration tool for teams with the ability to manage projects and teams online, easy to use with the ability to access the file-sharing platform anywhere anytime, ability to manage task lists, sync with members of the company and calendar events, and one place to clearly organize all files and documents in one place. 

About Olympia Media Group
Founded in June 2009, Olympia Media Group publishes The Odyssey, a weekly lifestyle paper targeted at the Greek community, fraternities and sororities. As of Fall 2010, The Odyssey is being published in 18 universities, including Indiana University, Texas Tech University, Penn State University and the University of Southern California.

The Challenge: Managing Thousands of Pieces of Content
In nine weeks, Olympia Media Group produced 106 issues of The Odyssey, which translates to 1,700 pages, 800 ads and 1,450 articles. With so much content being produced at such a rapid pace, Olympia Media Group needed a single place to store files and manage the production of each issue. The company needed an online solution to help connect its 100 employees and 300 writers based across the country in various universities. Olympia Media Group also had plans to expand to 27 universities by the end of the academic year and 40 additional universities the following year.

Olympia Media Group initially used 37 Signals' products but quickly outgrew them as the company continued to expand into more schools. Olympia Media Group needed a file-sharing tool that would allow its staff to access its files regardless of where they were located. In its first year, Olympia Media Group was producing four papers with three people on the creative team, but quickly grew to producing 18 papers with only eight people on the creative team each week. Each issue of The Odyssey required the coordination of dozens of people including publishers, sales managers, designers and editors. The company needed a solution that would help them manage all of these moving parts.

The Solution: Central Desktop as a File Sharing and Communication Tool

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